Fake Sick. Catch Flix.
A sales promotion for Netflix that will make you sick.
The Netflix Alibi App
Make a call to get the promo code for a 24-hour Netflix trial. Add in fake coughs and check-in to local pharmacies for added effect.
While aimlessly browsing the Internet at work, employees are granted a door to freedom.
Tissue packets are mailed to office workers.
Concept/Strategy, Art Direction
Copywriter: Rachel Carlson