Slurpee's 50th Birthday

When Slurpee turned 50 on July 11, 7-Eleven handed out free Slurpees to everyone who came into their stores. To kick it off, we created a birthday video and a series of gifs that kept the party and Slurpee love flowing on social media. 



Video Concept, Art Direction 


Agency: J. Walter Thompson

Group Creative Director: Greg Erdelyi

Copywriter: Brittany Sarrett

Producer: Olivia Edgren


Production Studio: Whitehouse Post