Stearns & Foster

High-end Design and Style Is hidden under the sheets.

 

For decades, craftsmen and women at Stearns and Foster have hand-crafted beds that reach unparalleled levels of design and comfort. This unwavering focus on detail and use of luxury materials has resulted in creating the world’s finest bed. It’s a bed made for those who see their bedroom as a reflection of their style and not just a place to sleep. In this campaign, we peel back the sheets to uncover the exceptional details that make a Stearns and Foster the only bed that looks as amazing as it feels — details such as blue velvet trim, a hand-tufted top layer and an Intellicoil system for superior comfort.

 
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uncovered & Unlayered

 

For longer-form content, each layer of the new Stearns and Foster bed is peeled back to show what makes it the world’s finest.

 
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Contribution:

Creative Director


Team:

Agency: Curiosity

Senior Art Director: Jane Manchester

Senior Copywriter: George Taliaferro

Production Company: Psyop NY